A boutique immigration law firm providing big law style service
"I aim to provide efficient, accessible, and reliable assistance to immigrants"
Immigration lawyer Alex Serrano Mercado is establishing an independent practice and boutique law firm, and needed a professional website in a relatively short time frame. After discussing their needs, we decided on employing the Squarespace platform for ease of use. The site needed to be bilingual, English and Spanish, since a large percentage of Serrano Mercado’s clients speak Spanish as a first language.
Additionally Serrano Mercado needed initial branding and brand assets as they are completing the set-up of their new company, so I created a sleek, simple monogram as a logo for use in collateral and for the website. I also came up with a color palette that is professional and understated, but stands out from the common palette of navy blues and reds that are often employed by U.S.-based immigration attorneys.
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