Designing serranomercadolaw.com
A boutique immigration law firm providing big law style service
Year
2022
Industry
Immigration Law
"I aim to provide efficient, accessible, and reliable assistance to immigrants"
About
Immigration lawyer Alex Serrano Mercado is establishing an independent practice and boutique law firm, and needed a professional website in a relatively short time frame. After discussing their needs, we decided on employing the Squarespace platform for ease of use. The site needed to be bilingual, English and Spanish, since a large percentage of Serrano Mercado’s clients speak Spanish as a first language.
Additionally Serrano Mercado needed initial branding and brand assets as they are completing the set-up of their new company, so I created a sleek, simple monogram as a logo for use in collateral and for the website. I also came up with a color palette that is professional and understated, but stands out from the common palette of navy blues and reds that are often employed by U.S.-based immigration attorneys.

Logo & Site Icon






Color Palette
Slate
Seashell
Ash
Pitch
White
Brand Fonts

